CoStrategix to Present at the UC Analytics Summit

CoStrategix is excited to be a sponsor of this year’s University of Cincinnati’s Analytics Summit.

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The mission of this UC Analytics Summit is to support the growth and development of analytics efforts in business, government, and non-profit organizations through shared knowledge on the latest analytics topics, tools, and trends in data science. As a firm that specializes in digital and data strategy and execution, CoStrategix is excited to both learn from the esteemed presenters and share its own experiences.

The Summit will take place in person on Wednesday, April 13, 2022, 8:00 am – 6:00 pm at the Sharonville Convention Center. Click here for more information or to register.

CoStrategix will co-present a case study along with its client:

Using ML to Improve Data Quality and Drive Customer Preference

11:00-11:50 am in the Marketing and Retail Analytics Breakout session

Customer behavior has changed dramatically in the last few years – with more people eating and preparing food at home, watching their diet and nutrition, and becoming aware of the role of their food in the environment. As the nation’s largest grocery chain, Kroger has responded with innovative solutions to provide fresh food for everyone – both online and in-store. To build trust among business users and consumers alike, Kroger needs to have concrete, unimpeachable data quality. CoStrategix, a digital and data strategy/solutions company, has supported Kroger in its journey to build relevance, loyalty, and authority with its customers. This presentation will walk you through our collaborative journey in applying ML to enhance data quality and enrich data to deliver on the business outcomes.

Speakers

  • Perry Seal, Senior Product Manager at Kroger
  • Mini Rajkumar, Advanced Software Engineering Manager at Kroger
  • Kris Still, Director of Advanced Data Insights at CoStrategix

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