CoStrategix Partners with Optimizely to Power Customer-First Digital Experiences

CoStrategix announced that it has partnered with Optimizely, the market-leading Digital Experience Platform (DXP) provider, to empower its clients to create digital experiences that put customers first and unlock digital potential.


CoStrategix selected the Optimizely platform for its flexibility in integrating with other systems via an API layer, the ease of creating and managing marketing content, and the “out of the box” ability to offer personalized content to users. CoStrategix was also impressed with the way the Optimizely platform can be seamlessly integrated with an existing data cloud to enable data-driven decisions. CoStrategix is a Bronze-level partner.

“As a technology partner to companies forging new paths with digital and data innovation, we always look to build solutions that are forward-thinking, system-focused, and outcome-driven,” said Nandagopal Jayarm, CEO of CoStrategix. “We partner strategically with best-in-class technology providers to make that happen, and Optimizely is the leading cloud-based experience platform in the market.”

On top of the superb core functionality of the Digital Experience Platform, CoStrategix felt that Optimizely’s customer-focused approach sets them apart from the competition. This made Optimizely the obvious choice as a partner, since their philosophy aligns with CoStrategix’ own core values and focus on driving meaningful customer outcomes and doing the right thing for the customer.

“We’re excited to welcome CoStrategix as our partner in enabling leading companies to increase efficiency, engagement, and conversion, and to accelerate the path to achieving measurable results,” said Justin Anovick, Chief Product Officer at Optimizely. “In our short time working together, CoStrategix has demonstrated the customer-centric mindset that we look for in a partner.”

About Optimizely

Optimizely empowers businesses to scale through the most customer-centric approach to digital experiences. Its Customer-Centric Digital Experience Platform™ features best-in-class content management, robust commerce, and intuitive data and personalization solutions. The platform has consistently earned industry, analyst and media recognition for its vision, capabilities and customer commitment. Optimizely’s 900+ partners and 800+ employees in offices around the globe are proud to help more than 8,000 customers enrich their customer lifetime value, increase revenue, and grow their brands.

About CoStrategix

CoStrategix is a digital and data solutions firm that partners with clients to co-create business value with technology. From strategic consulting through end-to-end implementation, we leverage our technology craftsmanship, industry experience, and innate curiosity to enable you to plan strategically, grow agilely, and scale flexibly in a digital world. Founded in 2006, CoStrategix is headquartered in Cincinnati. Our services include digital products and platforms, data and analytics, ecommerce, technology modernization, and experience design.

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