Marketing – It’s All About Transforming Business Models

Marketing – It’s All About Transforming Business Models

Marketing – It’s all about transforming business models. We have been hearing it more and more from our customers in various conversations. Customers often approach the conversation now with “What should we be doing with these new technologies?” or “How can technology deepen existing customer relationships”? It is prompted by the likes of Uber and Airbnb where emerging technology is disrupting time-tested industries in a matter of months. How can you safeguard…

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8 Considerations While Selecting Digital Partners

8 Considerations While Selecting Digital Partners

There are different ways to address the gap between IT and marketing in today’s organizations. Here’s how you can achieve success in bridging the digital chasm between marketing and IT. In your endeavor of bridging this digital gap, working with strategic digital partners offers a quick, cost-effective and compelling solution. Here are few factors you need to consider while selecting a digital partner to help with your company’s needs. New…

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CoStrategix Wins 2016 American Web Design Award for Digital Dialogue App

CoStrategix Wins 2016 American Web Design Award for Digital Dialogue App

We are delighted to announce that the Digital Dialogue (D2) App that CoStrategix created for AAF Cincinnati was named a winner in the 2016 American Web Design competition that recognizes excellence in the power of design to enhance online communications. The highly anticipated showcase award emphasizes web design, interactive design and UX design. “When we think about Experience Design, it’s not just about how it looks. We follow the principle “Form Follows Function” that the…

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5 Marketing Technology Patterns to Transform Your Business

5 Marketing Technology Patterns to Transform Your Business

Today, marketing is the most rapidly evolving function in your company. This change is driven by technology. This article identifies a number of marketing technology patterns that you should observe and explore. These patterns create a business model shift that will ultimately result in transformative growth. [click_to_tweet tweet=”The role of #marketing is changing – It is imperative to explore these #marketingtechnology patterns and shift your business models before competitors cause…

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